He is an absolute pleasure to work with and I highly recommend him to anyone looking for the best SEO work.
SEO service for your business
I implement a custom SEO strategy to get you more leads and sales
Experience
Results
Happy Clients
Why have me do your SEO?
I take the time to understand your business, craft effective sales copy, and do high-quality research to give your website a great chance of ranking.
Proven results
All of my clients are on page 1 of Google and get business as a result of my SEO work.
Offer messaging
I help you craft highly persuasive copy to compel prospects to do business with you.
Experience
I have been doing SEO for some time and know a thing or two.
Happy clients
I am pleasant to work with and strive to give you a great experience. See my reviews!
Great communication
I always return calls, and keep you updated with monthly progress reports.
Custom strategy
SEO isn’t one-size-fits-all. You will receive a custom strategy tailored to your niche.
What is SEO, and how I help you
SEO puts your website in front of your audience
In a nutshell, SEO (Search Engine Optimization) is about content, backlinks, and analysis. We want to give search engines what they like so we can get in front of your audience.
If you have the right content, good backlinks, and trim fluff from your website by analysis, you have a great chance of ranking.
Ranking is about where your website shows up on Google. Ideally, you want to be on page 1 where most people visit.
Content is about words and pages. Good content aligns with searcher intent.
Backlinks are links from other websites pointing to yours. These tell Google your website is an authority that should rank higher.
If you want a deep dive on what SEO is all about, please read my write-up and watch my video here.
How I rank your website with SEO
Every business is different. That’s why I start with discovery.
Discovery:
Discovery means keyword, competitor, business, and website analysis. It’s essentially a plan on what should be done for your website to have it rank.
Keyword analysis:
I use your competitors’ keywords and look for additional keywords to use for your website.
SEO Sitemap creation:
Along with keyword research I construct an SEO sitemap to guide the content creation process. Here is what one looks like below:
Competitor analysis:
Competitor analysis looks at what works for your competitors and uses it on your website. It also looks at where competitors are weak, and how you can outperform them.
Business analysis:
To best help your business I need to know where you are at. If you need business right away, I may suggest SEO plus Google Ads. Google Ads tends to generate faster results than SEO (but can be more expensive).
Website analysis:
If you have a website already I see what pages produce the most results and which hurt your website. Removing weak pages can improve your overall ranking.
The website analysis helps me determine what pages to optimize as well.
Implementing the plan:
After I have all the pieces, I implement the plan. That often means creating content, offer messaging strategy sessions, backlink acquisition, trimming harmful pages, optimizing helpful pages, and possibly running Google Ads if you are in a hurry to get business.
Offer messaging strategy sessions:
To write great content for your website, I have an offer messaging strategy session with you. The session gives me the raw material to craft compelling copy.
Clear and compelling copy helps you stand out from other websites with vague or confusing messaging.
My SEO case studies:
I put myself, two lawyers, an acupuncturist, and an appliance repair man on page 1 of Google for transactional keywords (the kind of keywords people use when they want to buy something).
All my clients receive calls from their websites and through their Google Business Profiles if they have one.
Appliance repair:
Before working with me, the appliance repair man only had word-of-mouth business. When I helped him set up a Google Business Profile and did SEO on his site, he received more online business than word-of-mouth.
Criminal defense attorney:
The criminal defense attorney now has so many people calling him he has to turn away work!
Traffic lawyer:
The traffic attorney received 9 calls in November 2024 from a combination of Google Ads and SEO.
If SEO works for them, why not for you?
My SEO Experience:
I’ve been doing SEO for years, and know how to rank #1 on Google. Unlike some other SEOs, I’m familiar with technical SEO and programming to give you an edge over the competition.
That means I can implement sophisticated SEO methods that other SEOs may not know how to set up.
SEO clients enjoy working with me
My clients are happy because they’ve profited from SEO! Everyone who sticks with me has success. All clients who stay with me are on page 1 of Google.
I often make clients happy by making instructional videos explaining difficult SEO concepts in easy terms.
You’ll receive great communication
Another reason they are happy is that I don’t ghost them like other companies.
I always reply to calls and emails. You will never be left in the dark.
Clients on SEO plans will receive monthly reports detailing the work I’ve done.
What happens when you don’t do SEO
Missed opportunities – Companies that don’t do SEO are leaving money on the table.
Beaten by competitors – Your competitors show up in Google searches instead of you.
Hard to scale – When you don’t take marketing seriously it’s hard to grow a business.
Life becomes a lot brighter with SEO
More qualified leads – Imagine qualified leads pouring into your business – even while you sleep.
Easier sales – The website has primed your prospects to purchase, making sales far easier.
More free time – Spending more time on your business rather than marketing it.
Pricing
Whether you have lots or little to invest in SEO, in most cases I find solutions to fit your budget.
SEO packages start at:
$700
Typical package deliverables include:
Offer messaging session
Keyword research
SEO sitemap
Competitor research
Backlink acquisition
Reporting
Custom strategy
SEO post creation
Google Ads packages start at:
$250
Typical package deliverables include:
Keyword research
Google Ads setup
Analytics setup
Ads creation
Campaign testing
Negative keyword removal
Google Business Profile packages start at
$250
Typical package deliverables:
Full GBP copywriting
Review acquisition assistance
UTM tracking setup
Custom category research and selection
Images selection and upload
How it works
It’s effortless to start working with me. It all begins by messaging me on this site.
1. Free Consultation
We’ll start with a no-obligation conversation to understand your needs and determine if SEO is the right solution for you.
2. Discovery
Receive in-depth competitor and keyword analysis alongside an offer messaging session designed to make your website copy more compelling and conversion-friendly. This discovery phase serves as the foundation for your SEO strategy.
3. Implement SEO
Depending on your package you’ll get monthly deliverables tailored to your plan, which may include on-page optimization, technical fixes, blog content, backlink building, and performance reporting.
Turn your website into a lead generating machine!
Contact me for a free no-obligation consultation.
All Schaeffer SEO services
You receive tailored offerings for your specific business needs
SEO
I add content and backlinks to your site so your website ranks high on search engines.
Google Ads
Your website ranks high instantly with paid ads.
Google Business Profile optimization
I setup or optimize your existing Google Business Profile so it performs as best as possible.
Frequently asked questions
What is SEO?
SEO, or Search Engine Optimization, is about optimizing your website so search engines like Google, Safari, Yahoo, and Opera can easily find and rank it. Think of search engines as digital librarians—they connect people to the information they’re looking for. My role as an SEO specialist is to provide these “librarians” with the right details about your website to ensure you’re visible to your target audience. This involves creating content and building backlinks so potential customers can discover your business. Keep reading below to learn more about backlinks.
To learn more about SEO, check out my two part SEO series starting here: SEO Part 1.
What is a backlink and why is it important?
A backlink is a hyperlink from one website that directs users to yours. It also transfers authority from the linking site to your site, helping search engines determine your website’s trustworthiness. Quality backlinks are crucial for improving rankings, as they increase your site’s credibility and authority.How much does SEO cost?
I work to create affordable packages tailored to your needs. On average, the smallest SEO package costs around $700. Even if you have little to spend, I can usually create a package you can afford. Some clients for example buy packages incrementally as they have the funds.
What’s unique about SEO?
Unlike paid ads, SEO can help your site rank organically on search engines. Even after you stop working with an SEO specialist, your rankings can remain steady, depending on competition. However, due to the ever-changing nature of online competition, ongoing SEO is the best way to maintain and improve your rankings over time.
How long does SEO take?
Results typically take between 3 months and a year, depending on keyword competitiveness. For quicker outcomes, I can also run Google Ads alongside SEO. While Google Ads get you immediate visibility on the first page, they charge per click, unlike SEO, which drives traffic without additional costs.
Still have questions?
Can't find the answer you're looking for? Reach out to me today. I'm happy to answer your questions.
Message me today!
I offer a free no-obligation consultation so you can see what your specific SEO business needs are. There's nothing to lose by contacting me.
805-284-9466