He is an absolute pleasure to work with and I highly recommend him to anyone looking for the best SEO work.
Satisfied clients
Experienced
Proven results
Santa Cruz SEO helps you get better leads
Approximately 360 people per month search for the keyword “dentist Santa Cruz California,” 135 for “electrician Santa Cruz,” 150 for “Santa Cruz plumber,” and another 135 for “business lawyer Santa Cruz” as of this writing. If SEO is a good fit for your business, it could help you reach many more potential clients.
SEO doesn’t just increase visibility—it helps convert visitors into customers. When someone from Santa Cruz lands on your website, compelling sales copy, powered by my offer-messaging framework, can turn them into a paying client.
In a competitive marketing landscape, SEO can give your business the edge it needs. Let’s work together to position your business in front of the right audience and help you stand out in Santa Cruz.
SEO: A powerful tool for online visibility
Search engine optimization (SEO) focuses on enhancing your website’s content and building quality backlinks to ensure your business gets discovered by the right audience online.
Content drives visitors to your website
The more relevant and valuable content your website provides, the better your chances of showing up in search results when potential customers are seeking the services you offer.
Backlinks boost your search rankings
Backlinks are links from other websites to yours. When reputable sites link to your content, they transfer authority, helping your site rank higher in search engines.
Optimize your Google Business Profile
A well-optimized Google Business Profile (formerly GMB) is key to success. It’s a prime listing featured by Google and can generate phone calls and inquiries directly to your business.
Key SEO services include:
Tailored keyword research, SEO sitemap creation, strategic messaging, competitor analysis, content development, backlink building, and regular monthly performance reports.
Why Choose Schaeffer SEO?
I invest time in understanding your business to drive higher conversions and improved rankings.
Proven Results
My clients consistently achieve page one rankings on Google, generating significant revenue through my SEO strategies.
Persuasive Copywriting
I craft compelling messaging that convinces potential customers to pick your business over the competition.
SEO Expertise
With years of experience, I have the know-how to deliver long-term success and measurable outcomes.
Happy Clients
I’m approachable, easy to work with, and committed to providing a smooth, hassle-free experience.
Open Communication
I keep you updated regularly and am always quick to respond to calls and messages.
Customized Approach
I create tailored SEO strategies designed to meet your business’s specific goals and needs.
How Schaeffer SEO Can Help You
Proven Results
I’ve helped a lawyer, acupuncturist, and appliance repair specialist rank on page 1 of Google for multiple keywords, leading to consistent calls from their websites and Google Business Profiles.
Before working with me, the appliance repairman relied solely on word-of-mouth. After I optimized his website and set up his Google Business Profile, his online business surged. If SEO worked for them, it might work for you too!
Offer Messaging
Using my proven offer-messaging framework, I ensure your website captures attention and converts visitors into customers.
A visually appealing website isn’t enough. If the messaging isn’t clear, engaging, and direct, it won’t drive leads. My approach is simple: clearly tell people what you offer, how to get it, and why it matters to them.
Experience
With years of SEO experience, I know what it takes to rank #1 on Google. My expertise in technical SEO and programming sets me apart, giving you an edge over competitors.
This allows me to apply advanced SEO techniques that many overlook, giving your business a competitive advantage.
Happy Clients
My clients see real results. Every client who stays with me achieves page 1 rankings on Google.
I also provide easy-to-understand instructional videos, helping clients grasp complex SEO concepts without the confusion, making the process smooth and accessible.
Great Communication
My clients are happy because I’m always available. You’ll never experience ghosting or unreturned emails.
I respond promptly and provide detailed monthly reports, so you’ll always know the progress and work completed on your SEO plan.
Custom Strategy
I start with a deep dive into your business—learning about your unique strengths, competition, and current successes.
This insight allows me to build a custom SEO strategy. Without a tailored approach, your business risks missing out on its full potential.
Why SEO Matters
Neglecting SEO means missing significant opportunities. Competitors will dominate the search results, leaving your business invisible.
Without a solid marketing plan, scaling your business becomes a challenge, making growth much harder to achieve.
The SEO Advantage
SEO brings a steady flow of qualified leads to your business, even while you sleep.
Your website will be optimized to guide prospects toward making a purchase, easing the sales process. With SEO handling much of your marketing, you’ll have more time to focus on what you do best: running your business.
SEO Pricing
My SEO packages deliver outstanding value for your investment.
SEO packages start at:
Typical package deliverables include:
- Keyword research
- SEO sitemap
- Competitor research
- Monthly backlinks
- Monthly reports
- Custom strategy
- Monthly blog posts
- Google Business Profile setup
Google Ads packages start at:
Typical package deliverables include:
- Keyword research
- Google Ads setup
- Analytics setup
- Ads creation
- Campaign testing
- Negative keyword removal
Google Business Profile packages start at
Typical package deliverables:
- Monthly posts
- Review management
- Review acquisition
- UTM tracking setup
- Custom category research and selection
- Images selection and upload
- Service copy
How it works
Getting started is easy. Simply send me a message through this site or give me a call to begin the process.
1. Free consultation
We’ll have a no-obligation discussion to evaluate your needs and determine if SEO is a good fit for your business.
2. Discovery
I’ll perform comprehensive competitor analysis, keyword research, and develop a messaging strategy to optimize your site for conversions. This serves as the foundation of your SEO plan.
3. Ongoing SEO
Based on your package, I’ll deliver monthly updates that include on-page SEO, technical improvements, content creation, link building, and detailed progress reports.
Get your business on Google’s page one like my clients!
Every long-term client I’ve partnered with has reached page one. With a tailored SEO strategy, you can enjoy the same results!
Complete Schaeffer SEO Services
Get tailored solutions crafted to meet the specific needs of your business.
SEO
I add content and backlinks to your site so your website ranks high on search engines.
Google Ads
Your website ranks high instantly with paid ads.
Google Business Profile management
We optimize and create regular content for your Google Business Profile.
Frequently asked questions
What is SEO?
SEO stands for Search Engine Optimization.
Search engines like Google, Safari, Yahoo, and Opera help you find information online, much like a librarian.
My role in SEO is to provide search engines with the information they need from your website to position you in front of your ideal clients.
Essentially, SEO involves optimizing your website so more potential customers can find it.
How much does SEO cost?
I work to create a package that fits your budget.
Typically, packages start around $1,000 and vary based on the level of return on investment you’re aiming for.
What’s unique about SEO?
SEO can improve your website’s ranking on Google without relying on paid ads.
Even if you stop SEO services, your site might still rank well depending on competition.
However, due to the competitive nature of the web, regularly investing in SEO is advisable to maintain and improve your rankings.
How long does SEO take?
SEO results can take from 3 months to a year, depending on keyword competition.
For faster results, I can run Google Ads alongside SEO efforts.
Google Ads can place your website on the first page immediately, but unlike SEO, you’re charged for each click.
Still Have Questions?
If you haven’t found the answers you need, feel free to reach out to Schaeffer SEO. Contact me by phone or message—I’m here to address any questions you may have.